With the ever-increasing complexity of the development approval process and the often-competing priorities presented by regeneration projects, both external and internal decision-makers rely on robust evidence and detailed market research in order to progress projects with confidence.

That’s why Red Loft’s fantastic in-house team are an excellent choice for support with market research and feasibility reports. Our reports are comprehensive and tailored to your requirements. We can provide site-specific insight into demand, affordability, competitor analysis and pricing, as well as site location analysis and scheme optimisation recommendations. We can help you establish Key Performance Indicators and develop a business case for your project.

Barbara Nemeth, our Head of Research Consultancy, and her team have worked across several schemes within the Sales and Land & Viability departments, structuring reports to provide critical analysis for our clients. For example, we recently worked with the London Borough of Lambeth to provide a review and recommendations for optimisation for part of their portfolio, for which we received excellent feedback:

“Red Loft are experts in their field and who know the affordable housing sector inside out. They work collaboratively and show a deep understanding of Local Authority’s political and administrative operation. They produced complex work to an excellent standard within tight deadlines.” - Andrew Anderson, Programme Director at LB Lambeth.

We’ve also assisted Anchor with an extensive market research and feasibility report:

“Red Loft has supported our Sales & Marketing and New Business teams with in-depth market research and feasibility reports to support our offers and governance processes. Their knowledge of the specialist markets in which we work, along with expertise in new-build development and sales has enhanced the assurance we’re able to offer our executive and board.”- Patrick Duffy, Director of Land & Regeneration at Anchor.

In addition, as a leading housing consultancy specialising in affordable housing, we can tailor reports to ensure compliance with GLA and Homes England guidance, whilst also delivering expert advice on specification, layout and space standards to optimise value and marketability.

If you are interested in learning more about our research consultancy services, please reach out to Barbara Nemeth bnemeth@redloft.co.uk.